Contact
Build high-converting real estate contact pages with optimized lead capture forms, contact information, office locations, and compelling CTAs. Complete guide to contact page design for maximum lead generation.
Contact Page
Your contact page is where prospects become leads. A well-designed contact page makes it effortless for visitors to reach out and start their real estate journey with you.
Path: Pages → Contact Page
What Your Contact Page Includes
- Background Image: Visual element to enhance the page
- Contact Form: Automatic lead capture form
- Contact Information: Your phone, email, office address
- Office Hours: When you're available
- Social Media Links: Connect on other platforms
Background Image
Add a professional background image to enhance visual appeal and set the tone.
Recommended Images
Property Photos: Stunning luxury exterior, beautiful interior, aerial neighborhood view
Lifestyle Images: Happy family in front of home, keys being handed over, handshake at closing
Local Landmarks: City skyline, beach or waterfront, downtown area, iconic local spot
Professional: Office building, modern architecture, geometric patterns
Image Specifications
- Dimensions: 1200x1200px minimum (square or flexible)
- Format: JPG or PNG
- File Size: Under 500KB (optimized for web)
- Quality: High resolution, professional photography
Design Tips
Contrast: Ensure form text is readable over image
- Use semi-transparent overlay if needed
- Light image → Dark text, or vice versa
Focus: Image should complement, not compete with form
- Avoid distracting busy images
- Keep focal point away from form area
Mood: Match image to your brand (luxury, family-focused, modern, local expert)
How to Upload
- Navigate to Pages → Contact Page
- Click upload area labeled "Background Image"
- Select your image file
- Crop if needed
- Click Save
Contact Form
Your contact form automatically captures leads with standard fields.
Standard Fields
- Name: Full name (required)
- Email: Email address (required)
- Phone: Phone number (optional)
- Message: What they need help with (optional)
Best Practices
Keep It Simple: Fewer fields = higher conversion (stick to essentials)
Clear CTA Button: "Send Message", "Get in Touch", "Contact Me"
Mobile Optimized: Test on phone - easy to fill out
Form Features
- Email notifications sent to your registered email
- Real-time alerts for new submissions
- All contacts go to CRM → Contacts automatically
- Auto-response email sent to submitter
Response Strategy
5-Minute Rule: Respond within 5 minutes - 78% of leads go with first responder
First Response Template:
Hi [Name],
Thanks for reaching out! I received your message about [their inquiry].
I'd love to help you [buy/sell]. When's a good time for a quick call?
Available times:
- [Option 1]
- [Option 2]
- [Option 3]
Or call/text me: [Your Number]
Looking forward to connecting!
[Your Name]Contact Information
Display multiple ways to reach you beyond the form:
Phone: 📞 (555) 123-4567 (click-to-call on mobile)
Email: ✉️ yourname@example.com
Office Address: 📍 123 Main St, Suite 456, Miami, FL 33101
Office Hours:
- Monday-Friday: 9am-6pm
- Saturday: 10am-4pm
- Sunday: By Appointment
Social Media: Facebook | Instagram | LinkedIn | YouTube
Testing Checklist
Before promoting your contact page:
Form Functionality:
- Submit test form
- Verify email notification received
- Check lead in CRM → Contacts
- Confirm auto-response sent
- Test on mobile device
Contact Info:
- Click phone (dials on mobile)
- Click email (opens email client)
- Test social media links
- Verify all info accurate
Visual:
- Background loads properly
- Form readable over background
- Mobile layout works
- No typos
- Professional appearance
Common Mistakes to Avoid
- Too Many Form Fields: Stick to 3-5 fields max
- Slow Response: Set up alerts, respond within 5 minutes
- No Phone Number: Display prominently for those who prefer calling
- Poor Mobile Experience: Test and optimize for mobile
- Generic Auto-Response: Make it warm and personal
Best Practices Summary
- Professional background image (under 500KB)
- Minimal form fields (3-5 max)
- Fast response system (under 5 min)
- Click-to-call phone number
- Office hours clearly stated
- Personal auto-response email
- Mobile-optimized
- CRM integration working
Quick Reference
| Element | Recommendation |
|---|---|
| Background Image | 1200x1200px, under 500KB |
| Form Fields | 3-5 maximum |
| Response Time | Within 5 minutes |
| Phone Display | Click-to-call enabled |
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