Collections

Overview

Collections are curated groups of properties you create for specific purposes - featured listings, investment opportunities, luxury portfolio, etc. Share collections with targeted contacts or display on your website.

---

Collection Types

Featured Listings:

• Your best properties
• Display on homepage
• "Properties I'm Excited About"

Niche Collections:

• "Waterfront Properties"
• "Investment Opportunities"
• "First-Time Buyer Homes"
• "Luxury Portfolio"

Geographic Collections:

• "Downtown Condos"
• "Suburban Family Homes"
• "Beachfront Properties"

---

Creating Collections

1. Collections → Create New
2. Name collection
3. Add description
4. Add properties (search and select)
5. Set visibility (public, private, or specific contacts)
6. Save and publish

---

Managing Collections

Update Properties:

• Add new listings
• Remove sold/contingent
• Reorder (drag-and-drop)
• Feature specific properties

Update Details:

• Change collection name
• Edit description
• Update cover photo
• Modify visibility

---

Collection Organization

Categories:

• By property type
• By location
• By price range
• By buyer type

Tags:

• Add searchable tags
• Filter collections
• Group related collections

---

Sharing Collections

Public:

• Link on your website
• Share on social media
• Email to broad list

Private:

• Email to specific contact
• Password-protected link
• Expires after X days

Targeted:

• Send to segment (e.g., "Luxury Buyers")
• Track who views
• Follow up on engagement

---

Collection Analytics

Track:

• Views per collection
• Most viewed properties in collection
• Who viewed (if registered)
• Time spent on collection
• Properties liked from collection

---

Performance Optimization

Review Monthly:

• Which collections get most views?
• Which properties clicked most?
• Who's engaging?
• Any collections outdated?

Optimize:

• Remove low-performing properties
• Add high-interest listings
• Refine targeting
• Update descriptions

---

Bulk Actions

Manage Multiple Collections:

• Duplicate collection (start from template)
• Archive old collections
• Bulk share with segment
• Export collection data

---

Quick Reference